Well planned and executed landing pages turn your email, social media, and blog content into sales. This post will help you master landing page best practices.
Want more sales from your website? Make your landing pages convert.
Well planned and executed landing pages help turn your email, social media, and blog content into sales. They drive the second A in your AIDA sales process. Attention, Interest, Desire, Action. Read these articles to become a master of designing and writing for conversion. They cover the psychology of design, landing page best practices and copywriting for landing and sales pages.
Some things to focus on: your headline, primary image, call to action and appealing to emotions.
Required Reading – Landing Pages
Added 2/8/2014 Landing Page Optimization Cheat Sheet
Added 12/10/2015 The Savvy Marketer’s Checklist for Seductive Landing Pages
Added 12/10/2015 9 Landing Page Goofs that Make You Lose Business [Infographic]
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And please see my Flipboard Magazine “Content Marketing” for more information on using the art of content marketing to turn traffic into sales.